Ecoscape
UX Research, UI Design
(2 designers)
User Flow
Click / Zoom
We designed a gaming app for city dwellers that recommends local parks based on skill level & location.
Includes: wire framing, user flow mapping, persona development, and user testing.
The Final Product
After survey analysis, we realized our target audience wanted to be outdoors but needed motivation. So we incorporated a gamified aesthetic with real prizes, & progress trackers.